For apple, the CEO of new office soon for cook, also the enemy also a friend of the samsung is more and more difficult. In the third quarter of this year, samsung smartphone shipments of the first time more than apple, and from the United States to Europe in multiple places, both sides of the litigation play up to my ears in work.
This October, apple did not like people to imagine in four inches screen out a new generation of iPhone, the samsung soon for the launch a series of big screen smart phones, one of the biggest 5.3 inches.
"Samsung has processor chips, memory chips, mobile terminal LCD screen core electronic components design and manufacturing capability, we need to ensure that the hardware configuration specifications lead." On November 10, samsung relevant personage tells a reporter, samsung will continue to take the lead in smart phone hardware upgrades.
But for most of the smart phone makers, perhaps is not a good news. Have the personage points out, the smart phone hardware upgrades will probably like PC as meeting the bottleneck, the industry rules of the game, probably will soon become small profits with now the PC industry.
Screen war
Recent samsung smart phone upgrade again and again the size, the 5.3 inches of a launch Android system of mobile phones, the screen than the 3.5-inch iPhone4S big of nearly 2 inches. In order to cope with the big screen power consumption, samsung to the phone's battery capacity has also carried on the upgrade to 2500 ma.
And in the type of cell phone screen, samsung also figure pledges to serve from TFT to AMOLED, to Super AMOLED, Super AMOLED Plus, then to the latest HD Super AMOLED, its upgrade fast make a person dazzling.
Industry insiders point, samsung is keen to increase again and again the mobile phone screen, and its current AMOLED screen capacity has close relation. And in the back, it is samsung in the industry layout the height on vertical integration a miniature of the strategy.
Android tablet with samsung pc at present the monopoly to price expensive AMOLED display production at present in small and medium size AMOLED samsung panel market share over 95%, in absolute monopoly status.
But with samsung dramatically the production capacity of the AMOLED screen, the price of this screen is likely to fall in the next year, in order to maintain the high corporate profits, samsung mobile phone screen provoked the upgrade of the war.
Before this, the production capacity of the AMOLED has been tight, three star to