From online to the interaction of the line, from the brand to derivatives followed, Rovio let the angry birds "finished the game to the public of the field to move forward.
"Since December 2009 online, since the angry birds of up to 350 million times online download. The player in the game every day take the time is 300 million minutes long." Rovio North America area general manager Andrew starr "(Andrew Stalbow) satisfiedly said. This number is the rapid growth. You know, when he announced in June this year the download for 200 million times. And on March last year, only for 100 million times online download.
The bird of madness, more than that. Starr, "revealed, Rovio every month the company sold 3 million the original" angry birds "plush toys and 1 million t-shirts. Besides, there are also numerous licensed merchandise, such as shoes, cell phone casing, etc.
The angry birds "once the New York times voted 2010 years of the" the culture symbol ". Until now, the culture of the storm continues. "This is just crazy bird." A media people in micro bo says.
From online to offline from games to culture
Rovio would have put the bird brought to the reality. On the street, and a huge slingshot, have been a lifelike birds fly out, let a person cannot help stop.
